We are the manufacturers of THE patent pending custom imprinted steering wheel cover which will keep your wheel cooler AND protect it for years to come.  Cool Wheel Covers have a wide appeal, and they are quickly becoming a well-known brand name.

Easily stored under a seat, in a glove compartment, or in any storage console, our covers are made with a polyester micro-fiber fabric which protects automobile (car, truck, RV, bus, golf cart, farm tractor) steering wheels from sun damage and heat, while protecting boat steering wheels from similar elements with added protection against the water, salt and wind.  The extremely soft and durable polyester material also lends itself to cleaning windshields, sunglasses and various spills.   It is easily laundered using a household or industrial washer and dryer.

Market demand has also led to the development of our extra large (XL) Cool Wheel Covers for larger steering wheels such as those commonly found on tractor-trailers, RVs and the command centers of larger boats. Several RV dealers, trucking companies and boat distributors have recently placed large orders, with the latter planning to include boating safety messages.

Cool Wheel Covers were invented as a way to compensate for the areas of the automobile steering wheel not protected by foldout window shades.  The solution was a flexible heat resistant fabric that could be stretched over the entire wheel in seconds and easily stored in the glove compartment when not in use.    We have found over time, that boating enthusiasts as well as marine dealers really like the added layer of protection for their wheels.

We also discovered that our product had other interesting uses, such as covers for bread baskets in restaurants, tuba covers in marching bands, bar stool covers, monitor dust covers and even stadium headwear at football games…   We keep finding more and more uses for our unique product.

In a very short amount of time, we discovered that once people purchased and used our wheel covers, they wanted to buy more of them for many different uses and reasons.  As word-of-mouth attention caused the demand for our product to grow, we knew we had to find a feasible way to introduce Cool Wheel Covers to the promotional market, for both large and smaller companies, organizations and groups.   Therefore, we have realigned our marketing efforts from end-user retail outlets to the growth-oriented Promotional Products Industry.  We're glad to be here!